Why eBusiness Marketing is Worth Your Money!
The information superhighway has grown over the last few decades and has become available to everyday people. Now more than ever consumers have the ability to take the Internet with them where ever they are in the world, and, if they so choose, seek information…
How to Figure Out PPC & Organic CPA
One of the common questions we hear from potential clients is: how do we measure our cost per acquisition (CPA), which is just a nice way of saying “how much does it cost us to make a sale?” It can honestly be hard to measure…
What’s Scary About Self-Auditing Your Website
Auditing your own website can be a scary thing for us SEOs. We think of ourselves as invincible and pride ourselves in turning around poor websites into Page One successes. But the problems about auditing your own SEO is that you have to face your fears and…
How Solar Freakin Roadways Went Viral
Solar. Freakin. Roadways … Solar. Freakin. Roadways … SOLAR. FREAKIN. ROADWAYS! If you don’t know what I’m talking about, then you must have been living under a rock, because Solar Freakin’ Roadways took over the Internet for about a month. People liked its YouTube video,…
“Mad Men” Internet Marketing Style
It would shock Don Draper to see the changes but it would be fun Don Draper in Internet marketing. Now that’s must-see TV. How would he handle SEO? PPC? CRO? Would Roger Sterling have any clue what is going on or would he just drink…
How to Do Local SEO For Your Small Business
How to Do Local SEO For Your Small Business Local business owners are starting to understand that if they’re not on Google maps, then all they’re doing is helping their competition attract more customers. As a result new business owners will throw up some information…
Pure Speculation: The Demise Of Google
Realistic: Spending More Than They Take In Google dominates the Internet. Google is the titan of email. Google is king of search. Long live the king! Or is Google’s greatest strength its greatest weakness? Steve Jobs told Google’s CEO they needed to simplify. Google is…
Why Your Adwords Ads Don’t Get Clicked (Enough).
Winning at Adwords is simple: – Do quick search for ‘Denver plumber’ in Google. – Do the exact opposite of those ads and your PPC account will do exponentially better. Easy-peasy. Unfortunately the horrible ads in Adwords aren’t limited to plumbers in Denver. They are everywhere…and that’s…
SEO Weekly Recap (Nov 8th)
Hey folks Austin here with another round of our Weekly SEO Recap! What happens if you Google SEO? You get all the latest SEO articles that Google thinks is relevant to your search……but are they relevant to you? Let me be the judge of that…
Magic Excel Tips to Save Time and Improve Your Data
Everyone here at Clicks and Clients can tell you I’m somewhat of an Excel snob. I love excel, it can accomplish very complex tasks in a very short amount of time once you’ve become familiar with the some of the wonderful features and formulas it has. One…