Google Home VS Amazon Echo
When it comes to smart speakers, there are two key players. This leaves many consumers wondering which is better: Google Home or Amazon Echo. This post will look at specifications to help you determine which smart speaker is right for you. The specifications we will…
Denver Digital Marketing Event Recap: Google Partners Connect
Mobile devices have changed consumer behavior so dramatically that marketers now must think and measure across multiple devices. This theme resonated with those who attended our Google Partners Connect event on Feb. 8. Being a Google partner means that Clicks and Clients is recognized by…
Digital Marketing Event Denver : Google Partners Connect
At Clicks and Clients, one of our core values is to be ‘Geeky about what we do.’ For our sales team, that means they’re geeky about sales. For our social media team, they’re geeky about social media. And hashtags. Hashtags are big on that team….
Super Bowl Social Media Campaigns
It is no secret that the Super Bowl is one of the biggest advertising events of the year. In 2016, 111.9 million viewers tuned in to watch the Panthers and the Broncos battle for the championship. Companies spend millions of dollars every year in order…
Colorado AMA Ski & Outdoor Marketing Recap
Digital Marketing topics were front & center at the Colorado AMA Ski & Outdoor Marketing breakfast Wednesday, January 18, 2017 at the University of Denver. Here is a recap of the Colorado AMA Ski & Outdoor Marketing event. What is Social Good? Social good is…
Top Digital Marketing Trends for 2017
It’s that time of year again. Prediction time! What does the future hold for digital marketing in 2017? Here are the top trends the Clicks and Clients team expects to see this year. Content remains king A recent survey from SmartInsights polled over 2000 readers…
How to Write Headlines that Generate Clicks
Headlines are important. According to David Ogilvy, five times as many people are likely to read the headline of an article or advertisement than the content it introduces. Whether you’re working on a blog post, Facebook ad, or even a title tag for a website,…
Google Update to AMP Display Makes Life Easier for Content Creators
Google has announced that they will be rolling out some changes to their still relatively new AMP feature in early 2017. Specifically, they are going to focus on making it easier for viewers of AMP content to share URLs in a way that ensures publishers are…
Colorado Digital Marketing Summit Recap
I was excited to have an opportunity to attend the Colorado Digital Marketing Summit in Colorado Springs last week. The event was located at the Antlers Hotel in downtown Colorado Springs last Thursday and hosted by SocialSEO and Google. The event had an incredible lineup…
4 Most Common Mistakes Local Businesses Make with their SEO
These days, optimizing your site for search engines is a must for every company, big of small. Whether your customers shop online or in-store, chances are their buying process will begin with a quick search online. Many local brick-and-mortar shops don’t see a direct benefit…
Get Ready! BIG Changes Coming to Google SERPs!
Photo Credit Google has announced that they’re making in my opinion the biggest change they’ve ever made in how Google crawls, finds and indexes websites across the internet. Up to this point Google has always crawled the internet from the “point of view” of the…
Spooky Search Engine Trends for Halloween 2016
In honor of Halloween, Google Trends has assembled a veritable treasure trove of information about Halloween related searches this year. We combed through the data for you in the hopes of finding out what people are asking, wearing, and hopefully some greater truths about the American…